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Shop / l'oréal hair color

L'Oreal Paris Superior Preference Fade-Defying Hair Color, Light Auburn 6R, 2 Kits

$ 23.98 $16.79
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L'Oreal Superior Preference Hair Color has been the gold standard in luxurious permanent hair color since 1973. The Superior Preference at-home hair coloring kit is special because it delivers super shiny, luminous hair color. Preference provides long-lasting hair color that is fade-defying for weeks and weeks, whether you have blonde, brown, black, or red hair.

The brand pairs its translucent gel hair dye formula with the exclusive Care Supreme Conditioner, which includes a Shine Serum that helps keep color vibrancy and provides silky, shiny hair. Preference is available in over 50 Luminous Shades, ranging from light blonde to dirty blonde, honey blonde to red blonde, and strawberry blonde to champagne blonde. The rich Brown shades span from ash brown to sun-kissed caramel brown, while the deep Red shades range from dark red to auburn, copper to mahogany, and burgundy.

Each shade is crafted to showcase infinite tones and reflects, allowing you to find your own Superior Preference signature. It's important to note that packaging may vary, and the product you receive may not be exactly as reflected on the site.

The new and improved Superior Preference Permanent Hair Color creates rich, luminous, fade-defying hair color for gray hair coverage, radiance, and conditioning for up to 9 weeks. It is suitable for all hair types and now features a no-drip texture, with a gel formula that offers better hair adherence and a more precise application.

The hair color kit includes the Color Gel, Developer Crème, Shine Protect Conditioner, a pair of gloves, and an instruction leaflet. The UV Filter and Vitamin E-infused Shine Protect Conditioner helps keep first-day color vibrancy and provides silky, resilient hair.

L'Oreal Paris offers a wide range of hair coloring products, including permanent, semi-permanent, and temporary hair dye, as well as root cover-up, anti-brass toners, and lightening systems. The brand is a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care, and cosmetics.

product information:

AttributeValue
product_dimensions‎2.26 x 7 x 6.25 inches; 1.15 Pounds
item_model_number‎071249378618
upc‎071249378618
manufacturer‎L'Oreal Multipacks Ameripac
country_of_origin‎USA
best_sellers_rank#40,290 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
#314 in Hair Color
customer_reviews
ratings_count500
stars4.7

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